MARKETING RESEARCH OF OPPORTUNITY OF USING ASH SHLAGS AS FERTILIZER ON AGRARIAN MARKET OF NORTHERN REGIONS OF KAZAKHSTAN
Keywords:
marketing, ash shlag, fertilizer, market, competitiveness, utilization, agrarian sector, soil fertility, economic profitability, buying activity.Abstract
The article presents the results of marketing research on the feasibility of using ash and slag as a fertilizer in the agrarian market of the black-soil zone of Northern Kazakhstan. The survey was conducted among participants in the agroindustrial complex in Akmola, Kostanay, Pavlodar and North-Kazakhstan regions, the needs of farmers for fertilizers were studied, a comparative analysis of classical fertilizers with fertilizers from industrial waste was carried out, and their competitiveness was revealed. Studies have established that fertilizers based on ash and slag have high efficiency, competitiveness and can be claimed in the country's
market, so it can be concluded that the production of fertilizer from industrial waste within the Republic of Kazakhstan is appropriate
